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Glossary - Spring 2007

A

Advertising and Financial Sponsors: You may include ads, logos, and even a
statement by supporters of your Green Map project on the map, but they must
be clearly differentiated from the map’s content and listings. Supporters
must not influence map contents.

API: Application Programming Interface (API). The Google Maps API is a free
service, available for any web site that is free to consumers.

Approved Fee: After your Service Support Fee is calculated, GMS will approve
it and send payment instructions.

B

Business (CSR) Green Map Projects: Corporate campus, factory, store or indoor/outdoor
Green Maps made by companies as part of Corporate Social Responsibility and/or
Sustainability Programs, with the advice of a Nonprofit Organization (preferably
with Green Mapmaking experience). May be created for specific small audiences.
Business Green Map Projects are required to keep a Map Profile current for each
Green Map being made at their facilities. They must adhere to a special set
of limitations, further described in the Mapmakers Agreement. More on CSRs is
below.

C

City, Area, Location, Place: The geographical site of a Green Mapmaking Project.
The scale and boundaries of place are determined by the Green Mapmaker, and
vary from project to project. They can range from a single building to a city
or a region.

Copyright / Trademark Notice: This statement must appear on all Green Maps
and supporting educational and outreach materials:

Icons © Green Map System, Inc. 2003. All rights reserved. Green Map®
is a registered trademark and used with permission.

Corporate Social Responsibility: is a concept that organizations, especially
(but not only) corporations, have an obligation to consider the interests of
customers, employees, shareholders, communities, and ecological considerations
in all aspects of their operations. This obligation is seen to extend beyond
their statutory obligation to comply with legislation.

CSR is closely linked with the principles of Sustainable Development, which
argues that enterprises should make decisions based not only on financial factors
such as profits or dividends, but also based on the immediate and long-term
social and environmental consequences of their activities. (from Wikipedia,
3/2007)

E

Exclusive License: If your Green Map is no larger than a city’s municipal
boundaries and is not a youth, student or business project, GMS grants to you
an "exclusive" use of the licensed material for that exact area indicated
in your Registration Agreement, unless you agree otherwise. If your Green Map
is larger than a city’s municipal boundaries, your use of the licensed
material will be non-exclusive.

You are the copyright owner of your specific Green Map(s), and grant GMS the
exclusive license to include your Green Map(s) in any and all digital or printed
compilations. You may not include your Green Map(s) in any compilation without
GMS’s express written approval.

Exchange Service: may be substituted by low-income Mapmakers for a part or
all of the Mapmakers Service Support Fee. Examples include translation services,
web resources, graphic design, outreach work and assisting other mapmakers in
your region, even providing accommodation to visitors from other mapmaking groups.

G

GIS, Geographic Information System: A geographic information system (GIS) is
a system for capturing, storing, analyzing and managing data and associated
attributes, which are spatially referenced to the earth. In the strictest sense,
it is a computer system capable of integrating, storing, editing, analyzing,
sharing, and displaying geographically-referenced information. In a more generic
sense, GIS is a tool that allows users to create interactive queries (user created
searches), analyze the spatial information, edit data, maps, and present the
results of all these operations. (from Wikipedia, 3/2007)

High-tech mapping, which merges a database, computer and a map to create a lively,
easily updated view. GIS presents information in layers, allowing you to make
comparisons between data in a familiar format. We believe that Green Map System
is a unique compliment to GIS, and several of Mapmakers are using GIS software
to create their Green Maps. Professor David Tulloch's paper on Public Participation
in GIS and GMS can be downloaded from Participate section’s University
page (see his students' wonderful Green Maps of Somerset County New Jersey US
as an example).

GMS: Green Map System, Inc.

Google Maps: free web map server application and technology provided by Google
that powers many map-based services including the Google Maps website, and embedded
maps on many third-party websites using the Google Maps API. (edited from Wikipedia,
3/2007)

Green Map: A Green Map® is a locally-made map of the natural, cultural
and social environment that uses Green Map Icons to identify, promote and link
sustainability and related community assets.

Green Map Hub: To support the growing numbers of locally-led initiatives, there
are active regional and national support centers run by experienced Mapmakers,
often on a voluntary basis. Known as Green Map Hubs, these centers provide materials,
programs and other support in local languages (and time zones), helping more
people get involved in making great Green Map projects.

Green Map® Icons: Globally designed iconography used by all registered
Green Mapmakers on their Green Maps and Supporting Materials.

Green Map Logo: Our newest logo made its debut in 2007. Added to the cover
of each locally created Green Map, this logo connects all our maps together
and strengthens our identity as a movement. You can login and download the logo
in different formats in the Tool Center. More information about placing the
logo on your map is in the Style Guide, also available in the Tool Center.

Green Map Project: an organized process and effort undertaken by a registered
Green Mapmaker (or team) to create his/her own community’s Green Map.

Green Mapmaker: The individual, organization, team or entity which signs the
Mapmakers Agreement and uses Green Map System’s Licensed Materials, mapmaking
guidelines, trademark name and icons to create a Green Map.

Green Mapmaker License Agreement: arrangement by which the trademark owner
(GMS) allows someone else (Green Mapmaker) to practice the invention (Green
Mapmaking) in accordance with the terms and conditions established.

Green Mapmaker Kit: resources and tools provided to registered Mapmakers. Digital
tools are available anytime in the online Tool Center. Or, you can buy a Kit
with printed materials, several sample Green Maps all over the world, postcards,
bookmarks, balloons, press clips, and a CD-Rom with the digital manual, guides,
etc.).



Green Mapmaker Profile: The organizational overview for each Green Map project’s
lead organization. Essentially this is the public part of the Mapmakers Registration
form, which is kept current by each Mapmaker. The Mapmaker can change account
settings, update contacts and progress, add images, etc.

Green Mapmaker Release Form: legal statement signed by contributors to Green
Maps or to Green Map System that generally frees the creator of the document
from any kind of liability.

Green Mapmaker Team: A core group of Green Mapmakers which uses Green Map System’s
Licensed Materials, mapmaking guidelines, trademark name and Icons to create
a Green Map. A Green Mapmaker Team can utilize the unique skills that each individual
Mapmaker has to offer in order to create a high quality, effective Green Map,
usually designed to fulfill local needs.

Green Mapmaking: The process of creation of a Green Map, including research
(primary and secondary), proofreading, and mapping. It can also include development,
fundraising, outreach, and presentations/workshops. For many, the process is
as important as the completed map. Since each project sets its own pace and
goals, the average timeframe is 6 to 10 months to publication, but could take
much longer. The tools and approaches used vary greatly from project to project,
depending on the resources that are available to the mapmakers, and the type
of map that is being made (digital, printed, youth, etc.).

Green Mapmaking System: used by all registered Mapmakers, it includes Green
Map System's copyrighted Icons, concept and mapmaking resources, outreach (online,
press, exhibits, etc.), support network, trademark name use, goodwill and Greenhouse
resources.

Greenhouse: The newest part of GreenMap.org is the dynamic Greenhouse, a global
information center which includes:

• Content Management System of profiles, images and data on Mapmakers
and Maps

• Mapmaker Registration and Tool Center

• Mapmaker collaboration, exchange and tracking resources

• Public presentation resource where each Green Map project is presented
in the Mapmaker’s our own words and images, displaying Green Maps and
other outcomes in multiple formats as it simplifies data management.

Designed to showcase the garden of Green Maps, the metaphorically-named Greenhouse
is the online structure that presents, preserves and cultivates the local-global
Green map movement.

Green Site: it is up to local Green Mapmakers to set the precise criteria that
match local conditions to define a Green Map Site. Every Mapmaker Team works
hard to establish the criteria for selecting the sites on their Green Map. This
process generally takes place as Mapmakers are deciding their map’s specific
content, e.g. whether to include toxic hot spots, social heritage and cultural
sites alongside the beneficial green sites, and how to define each. Criteria
for selection can be included on the map or its website.

H

HTML tags: HTML (hyper text markup language, an Internet language) includes
a series of text "tags" that describe how a web page is formatted.
Each tag appears inside brackets (<>). For example, the <strong>
tag is used to create bold text. HTML written like this: This is how to create
<strong>bold</strong> text. It appears like this on your web page:
This is how to create bold text.

L

Licensed Materials: All the resources formerly located in GreenMap.org’s
Mapmaker Only section, the contents of the various Mapmakers’ Disks, including
Icon fonts, logos, archives, posters, and other how-to resources for developing,
designing and disseminating Green Maps of all scales. Registered Mapmakers can
download individually, or as a package. New Resources will be added over time.
Licensed Materials are in the online Tool Center, or available by mail or email,
upon request.

Local Copyright: legal protection given to authors (Green Mapmakers) which
protects them against unauthorized copying of their work. The statement: Copyright
©, the year and Maker’s name should be on the map, we also encourage
you to register the project with your government’s copyright office.

Local Icons: unique place-based icons for your Green Map. Green Mapmakers are
welcome to create their own locally-relevant icons and use them alongside Green
Map System's set of globally-designed Icons. Several will be added to the global
set when Version 3 of the Icons is created. See some examples and history in
the About section.

M

(Green) Map: A Green Map® is a locally-made map of the natural and cultural
environment that uses Green Map Icons to identify, promote and link sustainability
and related community assets.

(Green) Mapmaker: Person or organization or entity which signs the Mapmakers
Agreement and licenses the use of Green Map System’s mapmaking guidelines,
trademark name and icons.

Mapmaker Service Support Fee: Every Green Map project helps to support GMS’s
continual inclusive worldwide development with an easily calculated Fee determined
by your type of organization, your country’s average income and length
of term you choose. In return for the Fee (or Exchange Service), Mapmakers receive
many services and use of Green Map's copyrighted icons, concept and mapmaking
resources, outreach (online, press, exhibits, etc.), support network, trademark
name use, goodwill and Greenhouse resources. If necessary, you can provide an
Exchange Service for all or part of this fee amount (find more details on the
Mapmaker Registration form).

Mapmaking System: used by all registered Mapmakers, it includes Green Map System's
copyrighted Icons, concept and mapmaking resources, outreach (online, press,
exhibits, etc.), support network, trademark name use, goodwill and Greenhouse
resources.

P

Pilot map: a test or draft map made as part of the preparation or as a study
for the actual map. May cover a small area. Sometimes used in fundraising and
outreach.

Published Map: A map is considered published when it goes public on the Internet
and/or when Green Maps have been printed for distribution. A mural or poster
map is considered published when it is completed.

R

RSS Feed: Websites publish feeds with the latest updates to their sites so
that, instead of visiting a website over and over for the latest news, you can
use a reader to keep track of updates for you. Your reader can take multiple
feeds and display all that content the way you want it. RSS also allows an item,
such as an image, to be pulled into various web pages, showing it in different
relationships. The Greenhouse uses RSS.

Registration: official written process to become a Green Mapmaker and the opportunity
for you to get involved in this global movement. Our form will ask you about
you or your organization, your city or place, your Green Mapmaking purposes,
etc.. Each registration needs to be approved by Green Map System, then Mapmakers
can access to all of the Green Mapmaking guides, Icons, logos, blogs, exchange
resources and the support of the global network of Green Mapmakers, and can
begin your important effort. See the Participate section for details.

S

Service Support Fee Calculator: This interactive calculator determines your
project’s Service Support Fee on an equitable basis. The fees are calculated
by type of organization, your country’s average income (based on the World
Bank's list (see worldbank.org - we combined their 2 middle income groups)),
and the length of term you choose (multiple-year registrations are discounted).
Mapmakers may double or triple fees voluntarily to become Supporting or Sustaining
Mapmakers.

Style Guide: a document published by Green Map System to give helpful advice
about composing and designing Green Maps, from start to finish. Available in
the online Tool Center.

Supporting Green Mapmaker: a Green Mapmaker who contributes double the required
Mapmakers Service Support Fee as a donation to GMS, in support of ongoing development
and to help low-income Green Map projects. Supporting Mapmakers are acknowledged
at GreenMap.org and in our annual newsletters.

Supporting Materials: Promotional and educational materials to help publicize
your Green Map before and after its completion, including brochures, posters,
websites, and blogs.

Sustaining Green Mapmaker: a Green Mapmaker who triples their required Mapmakers
Service Support Fee as a donation to GMS, in support of ongoing development
and to help low-income Green Map projects Sustaining Mapmakers are are acknowledged
at GreenMap.org and in our annual newsletters.

T

Trademark Usage Guidelines: guidelines created by GMS to assist registered
Map Makers in the proper use of the trademarks and service marks of Green Map
System, Inc.



U

Umbrella project: A nonprofit organization which serves as the central office
for related Green Map projects (1) meant for an event or purpose or (2) where
Mapmakers lack the technical or linguistic ability to register individually.
In special cases, these may be registered under the ‘umbrella’ of
a larger non-profit organization, which is required to keep a Map Profile current
for each of them. They must adhere to a special set of limitations, further
described in the Mapmakers Agreement.

Symbols

® or ™ (Trademark) symbol: ® means that the registration is finalized,
™ means that it has been claimed and applied for. GMS holds the Green
Map® trademark, as well as the Green Map service mark (the new logo uses
™ while it’s being processed by the Trademark Office). Generally
speaking, in this age of the Internet, trademarks are respected regardless of
country of registry.

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